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Alibaba Veterans Join Qingtian Rent to Drive Nationwide Expansion

Alibaba Veterans Join Qingtian Rent to Drive Nationwide Expansion



 

Qingtian Rent Upgrades Leadership Team with Alibaba Veterans to Drive Nationwide Scale

Global robot leasing service platform Qingtian Rent announced a major upgrade to its senior management team on February 2. The company has officially appointed Li Liheng, the founding dean of Alibaba’s renowned “Zhonggong Iron Army,” as Co-President, and Wang Mingfeng, a leading practitioner of Alibaba’s core management principles, as Chief Strategy Officer (CSO).

Alongside these heavyweight executive appointments, Qingtian Rent formally unveiled its Nationwide City Partner Strategy. This initiative focuses on organizational building, standardized operating systems, and platform capability output to systematically empower local service providers and accelerate cross-city delivery networks.

Leveraging the Playbook of Alibaba's "Iron Army"

In China’s internet history, Alibaba’s “Zhonggong Iron Army” is legendary for its intense execution, disciplined organization, and mature ground-expansion methodologies. This exact system has previously shaped the national rollout strategies of major tech platforms, producing prominent industry leaders such as Didi founder Cheng Wei, former Meituan COO Gan Jiawei, and former Dianping COO Lü Guangyu.

The two new executives bring complementary skill sets to Qingtian Rent:

  • Li Liheng (Co-President): Focuses on frontline market expansion and team system building. His deep expertise in talent recruitment, training, and execution management will directly support the formation of local city partner teams.

  • Wang Mingfeng (CSO): Focuses on strategic design and organizational replication across complex business scenarios, providing a systematic framework to support standardized, large-scale network expansion.

A Powerhouse Executive Team Takes Shape

With the arrival of Li and Wang, Qingtian Rent’s core management team has formed a diverse and highly experienced leadership structure:

Executive NameCurrent RolePrevious / Background Affiliation
Jiang QingsongChairman & Co-PresidentPartner at Zhiyuan
Li YiyanCEOFounder of Feikuo Technology
Li LihengCo-PresidentFounding Dean of Alibaba's Iron Army
Wang MingfengChief Strategy OfficerBusiness Strategy Expert (Alibaba)
Chen YanxiaChief Operating Officer (COO)Former Vice President at Ele.me
Li KeweiChief Marketing Officer (CMO)Founder of Miaozhanggui

Shifting Focus to Organizational Efficiency and Scale

As the robot services sector enters a phase of large-scale commercialization, industry competition is rapidly shifting away from individual product features toward organizational efficiency, robust delivery networks, and scaled operations.

As an early pioneer in systematically integrating nationwide robot leasing through a platform-based model, Qingtian Rent is carving out a scalable path distinct from traditional point-based delivery models. The platform's early momentum highlights strong market demand:

  • Registered Users: Surpassed 200,000 users within just three weeks of launch.

  • Daily Order Volume: Average daily rental orders have already exceeded 200.

Backed by a management team deeply seasoned in aggressive ground expansion and structural execution, Qingtian Rent’s nationwide rollout is rapidly moving from early-stage validation into a fully replicable, scalable expansion phase.